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Digital Download: Ruan Marinho – Underground Seo Secrets 2019
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By utilizing public relations, a version of SEO – their digital marketing agency was able to get front page coverage giving them a ton of free traffic.
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Ruan Marinho – Underground Seo Secrets 2019
Discover A New Level Of Digital Marketing Success By Leveraging The #1 Website In The World … Google.
With that much traffic passing through a search engine, why are we ignoring it?
And this is not just ghost traffic, it is highly converting traffic …
It’s called “commercial intent”, people on Google who are ready to buy what they are searching.
Don’t believe me? Here is data stating that, “72% of consumers who did a near me search visited the business within 5 miles“
Google traffic simply is the highest converting traffic
And it is free.
Meaning you don’t pay for a visitor… ever
Why is this such a big opportunity?
Simply put, every business need traffic
Regardless of the business model…
With no traffic there are no sales
The truth is every other marketing method for a small business is not sustainable
You may have even gotten clients to message you saying so
Businesses don’t want to have to chase leads …
You can even see data based on this on US spending alone for SEO services
Why are businesses spending this much money on SEO?
Well, SEO actually works …
Paid advertising deprives local business. It forces you to:
– Seem desperate for customers
– Spend too much money
– Attract the wrong customers, “tire kickers”
It is because of those reasons that businesses are investing in SEO
No business should not have to rely on paid traffic
They need a predictable lead generation system in place
In fact, the average person see’s 500 advertisements per day
This is called “advertising clutter” (see image below)
This is not a predictable system…
Instead it is a money pit and often results in:
– Dissatisfied clients
– Unreasonable expectations
– Low paying retainers
You see SEO is like planting a seed and growing a tree over time
Paid advertising is like filling a bucket of water with a giant hole at the bottom
You need to keep refilling the bucket to have water
The most impressive part of it is how many people actually click the top Google search results. Here is an image of a Google heat map showing you where users are clicking in the search engines.
Businesses care about one thing
Results…
Regardless if you have fancy business cards, clothes, cars, or a fancy office … they want to see results
It is simply the reason as to why you’re not getting them to accept your offer because you have nothing to show
But I’m going to reveal to you how to get social proof fast even if you’ve never done SEO as a service…
Here is how we built social proof in less than a month for a plumbing website
Our goal was to rank (Naugatuckplumbing.com) – go ahead, make the search in Google and you’ll find the real website up and running.
Google loves website domains that have a lot of age. So, as a result you can purchase domains with age and previous SEO work done to them
For example, Naugatuck Plumbing was initially registered in 2016 so it had a few years of age
This is called an “expired”, or “expiring domain”
The example shown below is of our website Naugatuck Plumbing (in which I breakdown over the shoulder exactly what I did to rank that site later on).
In a short period of a month the website is ranking #1 on the maps and #3 in the search results for the target term.
But how much business does that website actually get?
In the first month of building out our website, it got 20 phone calls from the maps listing and website
With only $150 spent, we generated 20 calls…
That’s $7.50 per lead with no:
– Managing ads
– Changing copy over and over again
– Trying to find content for the ads
It just runs itself, 24/7
But my favorite part about the system is that all of the calls are recorded
So when I have a meeting with a potential client I can show them the call recordings of the leads coming in
Talk about a proof of concept …
Getting your first few clients for your agency is really hard.
If you let it be
But when you have social proof, life get’s a lot easier
Think about it for a second…
Would you hire a first time surgeon to give you a heart transplant?
How about a dentist to do a root canale their first year into medical school?
If you’re transmission blew in your car would you take it to someone who just barely knows about cars?
If you’re thinking no… you’ve hit the nail on the head
People want experts
Experts with unique ideas and brass tactics
But you already know how to get social proof
Now how can you start getting clients?
My favorite strategy of all time, cold email…
Here is an example of how effective it works with our student Rey, you remember him right?
By utilizing public relations, a version of SEO – their digital marketing agency was able to get front page coverage giving them a ton of free traffic.
Inside you will get access to all 10 modules packed with information over the screen, ranking a website that is currently #1 in the Google search. You will also get my client contracts, video recordings of sales pitches, and a bonus Facebook advertising module.
On top of that you will receive a bi-weekly Q&A session with Ruan inside of the private Underground Facebook community.
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