You’re probably going to dismiss this interview the first time you see it. You’ll think that “creating fame” is not for serious businesspeople who have too much real work to do.

Then, in a few days, you’ll start to realize that you bought Basecamp after you first got to know Jason Fried of 37signals, or that you first joined Hacker News because Paul Graham started it, or that you bought a Mixergy course because you got to know me and trusted me first.

At that point, you’ll probably say to yourself, “Hmm. How can I do that too?” Then you’ll want to catch this interview with Laura Roeder. Save yourself the time and just watch it now.

About Laura Roeder

Laura Roeder is the founder of Creating Fame, which teaches entrepreneurs how to raise profiles and demonstrate expertise in their space.